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Case Study

4 Key Creative & Media Hires for a Niche E-Commerce Brand (Saved $120K/Year)

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Video
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4 min
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4
Specialist successfully hired
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< 4
Week from start
to finish
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$120,000
Payroll saved (annualized)
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Video Review

Snapshot:

Business: Niche E-Commerce Brand (Mailboxes & Direct-to-Consumer Products)

‍Roles Hired: Creative Strategist, Video Editor, Senior Media Buyer, Graphic Designer

‍Objective: Build a high-performing creative and advertising team to scale paid acquisition without compromising on quality or efficiency

‍Outcome: 4 direct hires placed in 4 weeks. $120,000 saved annually vs. local hiring options

mailboxes

The Challenge:

This client operates in a highly unusual niche — selling mailboxes online — while also having strong internal expertise in growth and marketing.

They faced several constraints:

  • Local hiring in Australia was too expensive
  • Previous offshore experience (Philippines) led to poor results
  • They needed cost savings without sacrificing skill level

At the same time, every role required real e-commerce and advertising experience, especially:

  • Creative Strategist (ad concepts & direction)
  • Media Buyer (managing large Meta ad spend)
  • Designer & Video Editor (conversion-focused creatives)

The goal was to build a small but effective creative team for paid growth.

The Strategy:

Zabota ran a focused Direct-Hire Sprint across all 4 roles:

Geo Targeting (LATAM + Morocco) – We sourced from Latin America and Morocco to balance cost, quality, and time zone overlap with Australia.

E-Commerce-Focused Vetting – We selected candidates with proven experience in e-commerce and paid ads — people who understand performance, not just execution.

Team-Based Hiring – The hires were structured as a unit:

  • Strategy: Creative Strategist + Media Buyer
  • Execution: Designer + Video Editor

Direct Hire, Zero Markup – All hires joined directly with no ongoing fees.

The Hires:

Countries: Morocco | Argentina | Brazil

Roles: Creative Strategist, Video Editor, Senior Media Buyer, Graphic Designer

Time-to-Hire: 4 weeks

Model: Full-time, direct hires; no ongoing % of wages

Results:

  • Payroll Efficiency: $120,000 saved annually compared to Australian hiring.
  • Creative & Media Team Built: Fully operational unit covering strategy, media buying, and creative production.
  • Scalable Ad Production: Ability to consistently generate and test new ad creatives.
  • Operational Flexibility: Asynchronous workflow across time zones without loss of productivity.

Why It Works:

Hiring for e-commerce is not just about skills — it's about context.

Designers who understand conversion. Editors who know how ads perform. Strategists who can generate winning concepts. Media buyers who can scale spend efficiently. ✨

By sourcing globally but vetting specifically for e-commerce performance, Zabota delivered a team that doesn’t just execute — it drives growth. 🚀

The result is a lean, high-output creative system that allows the brand to scale profitably without being limited by local hiring markets. 📈

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Client Review
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Conclusion:

Want to Scale
While Saving Money?

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No middleman payroll fees
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Average hire time of 14 days
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Frequently Asked Questions

Have more questions? Book a consultation call or reach out to our social media.
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1. How does Zabota help e-commerce brands build a high-performing creative and media team?
2. How do you find creatives who actually understand e-commerce and paid ads?
3. How does Zabota help reduce hiring costs without lowering quality?
4. Why choose Zabota's direct hire model over freelancers or agencies?
5. Can Zabota build a complete advertising team, not just individual hires?