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Business: Diabetic Supplies Wholesaler
Roles Hired: Pharma Sales Rep, Sales Manager, Customer Success Manager, Lead Purchasing Manager
Objective: Build a complete wholesale operations and sales team with professionals who already understood U.S.-market purchasing and wholesaling dynamics.
Outcome: 4 direct hires placed over a 3-month build. $253,000 saved annually versus equivalent U.S. hires.

The founder of We Buy Diabetic Supplies had actually done recruiting himself for another of his businesses, so he knew exactly how specific the backgrounds needed to be, and how hard they’d be to find. Their model is wholesale: running purchasing departments for other businesses and moving diabetic supplies between pharmacies, storefronts, and end users. That’s a niche operation, and a generic hire wouldn’t understand the buy-and-sell dynamics it runs on.
Over roughly three months, they came to us to build out a full team across four distinct roles: a Pharma Sales Rep who could run heavy outbound dials into pharmacies, a Sales Manager who could lead that team and hold them accountable, a Customer Success Manager to keep clients happy, and a Lead Purchasing Manager who understood wholesale purchasing departments and could communicate fluently on both the buy and sell side.
We targeted LATAM, which made sense on two fronts: the client already had dozens of team members there, so it fit their existing operation, and the talent pool was strong for what they needed. But we were specific about the kind of experience we wanted.
The key filter was U.S.-market wholesaling experience. We weren’t looking for someone who’d wholesaled random goods for a domestic Brazilian company; we wanted people who had worked in adjacent wholesale industries serving the U.S. market, so they’d already understand the standards, pace, and buy/sell communication the business runs on. That distinction is what separates a hire who ramps fast from one who needs to be taught the entire model.
Four hires, building out the full team:
– Pharma Sales Rep
– Sales Manager
– Customer Success Manager
– Lead Purchasing Manager
Together, the build saved over $250,000 in annualized payroll versus equivalent U.S. hires, while bringing in operators who already understood U.S.-market wholesaling and could step into a niche, communication-heavy business with minimal ramp.
Wholesale businesses don't just need talented people — they need people who understand how buying and selling actually works.
A Sales Rep who can speak confidently with pharmacies. A Purchasing Manager who understands wholesale operations. A Sales Manager who can drive performance. A Customer Success Manager who keeps relationships strong. ⚡
By sourcing from LATAM and focusing specifically on candidates with U.S.-market wholesaling experience, Zabota found professionals who already understood the pace, standards, and communication required in this niche industry. 🚀

We focus on transferable industry experience rather than generic resumes. For wholesale businesses, we prioritize candidates who already understand purchasing, supplier relationships, sales processes, and the communication dynamics that drive buy-and-sell operations.
The client needed people who could operate immediately within a U.S.-focused business environment. Candidates with relevant U.S.-market experience already understood industry expectations, communication styles, and operational workflows, significantly reducing ramp-up time.
The client already had an established LATAM team and operational infrastructure in the region. LATAM provided strong English-speaking talent with relevant experience at a significantly lower cost than equivalent U.S.-based hires.
Yes. We regularly execute multi-role hiring projects that build complete functional teams. In this case, we hired across sales, management, customer success, and purchasing to create a fully operational wholesale department.
We source globally but screen specifically for experience relevant to the role. By targeting professionals who already understand the industry and business model, clients gain experienced operators at a fraction of the cost of local hiring while maintaining performance standards.