Full Execution Team Built for E-Commerce Email Agency (Saved $286K/Year)

Note: This testimonial is from 1 year ago when we placed Michael's first Account Manager. He's since hired 4 additional team members through Zabota using the same process.

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Snapshot:

Business: E-commerce Email Marketing Agency (Adsumo Digital)‍

Roles Hired: 3 Account Managers, 1 Email Designer, 1 Klaviyo Technical Specialist

‍Objective: Build full-service client management and email execution capacity without local payroll bloat

‍Outcome: 5 direct hires placed in under 4 weeks each; founder gains bandwidth for strategy and sales; margin protected with mid-market comp across LATAM, Europe & Asia.

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The Problem:

Adsumo Digital was scaling quickly, but Michael was stuck in the weeds: managing client check-ins, writing campaign briefs, handling content revisions, troubleshooting Klaviyo flows, and coordinating design assets personally.

Local hires for Account Managers, Email Designers, and Klaviyo Specialists commanded salaries that would kill the agency's margin. Freelancers brought inconsistency and unreliable availability.‍

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The Strategy:

Zabota ran the Direct-Hire Sprint:

1. Role & Pod Definition – We mapped each role:

• Account Managers: client communication + campaign execution support
• Email Designer: design execution for email campaigns, flows, and promotional assets
• Klaviyo Technical Specialist: platform configuration, flow setup, integrations.
  
  

2. Geo Targeting (LATAM, Europe, Asia) – We sourced candidates with agency experience:

• Account Managers from Honduras, Macedonia, and Argentina
• Email Designer from Argentina
• Klaviyo Specialist from the Philippines
  
  

3. Signal-Based Vetting – Beyond resumes:
   writing samples for AMs, design portfolio reviews, Klaviyo technical assessments, client scenario tests. Only A-player finalists reached Adsumo’s calendar.
   
   
4. Direct Hire, Zero Markup – Adsumo hired directly (no payroll middleman), backed by our 90-day free replacement guarantee on each role.

The Hires:

Region: LATAM, Europe, Asia

Roles:

• Account Manager (Honduras)
• Account Manager (Macedonia)
• Account Manager (Argentina)
• Email Designer (Argentina) 
• Klaviyo Technical Specialist (Philippines)  

Time-to-Hire: Less than 4 weeks per hireModel: Full-time, direct hire; no ongoing % of wages

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Results:

Payroll Efficiency: $286,000/year saved vs. equivalent local U.S. hires, while maintaining high-level client communication, design execution, and technical platform management.


Founder Leverage: Michael steps completely out of daily client management, campaign design. Time reinvested into business development, strategic partnerships, and scaling the agency.

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Client Capacity: 3 Account Managers plus dedicated design and technical support doubled client management bandwidth and increased campaign turnaround speed without adding operational overhead.

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Quality & Consistency: Same-day client responses, professional design execution, seamless Klaviyo flow setup, and stronger client retention driven by dedicated team ownership across all service areas.

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System Installed: A repeatable direct-hire track (targeted sourcing → structured vetting → shortlist → plug-in onboarding) now used to scale additional roles as the agency grows.

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Why It Works

At Zabota, we place mid-market operators, not VAs, not overpriced local hires.

By sourcing strategically across LATAM, Europe, and Asia, founders get senior, client-ready talent at sustainable compensation. The result: capability, culture, and profit.