AI & Video Creation Agency Installed a Direct-Hire System for an Account Manager

Snapshot:

Business: EnterGage Videos (AI & Video Creation Agency)

‍Role Hired: Account Manager (Argentina / LATAM)Objective: Add a senior operator to own media buying, Meta ads, and video editor management.

‍Outcome: The hire now handles ad strategy, media buying, and oversees video editors. This direct hire is projected to save ~$30,000 annually compared to a US hire.

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The Problem:

EnterGage Videos was scaling its video + ad services fast, but its internal capacity was stretched. The founder and team needed someone who could take ownership of the full ad pipeline: strategy, media buying, execution, and video coordination.

Relying on contractors or fragmented hires introduced inconsistency, communication bottlenecks, and overhead that threatened margins.

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The Strategy:

We ran our Direct-Hire Sprint:

1. Role Definition – We outlined the key responsibilities to create a clear role scope.
   
2. Sourcing the Market – We focused on LATAM, with Argentina as the priority region. The combination of timezone alignment, strong English, and competitive compensation made it the ideal market to balance speed and quality.
   
3. Screening for Signals – Resumes weren’t enough. We vetted for clear communication, systems thinking, and proof-of-work.‍
4. Direct Hire – Clear async communication, US-hour availability, Account Management experience, and proactive ownership mindset.

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The Hire:

Country: Argentina
Title: Account Manager (Paid Ads & Media Buying)
Time-to-Hire: Under 4 weeks from kickoff to accepted offer

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Results:

Payroll Efficiency: ~$30,000+ in annualized savings relative to a US hire, with similar output and alignment.

Founder Leverage: The new hire handles ad campaigns, media buying, and editing coordination → allowing the founder to scale client delivery and business development.

Quality & Speed: Shorter turnaround from concept to live ad, fewer errors in asset handoff, more consistent campaign execution.

System Installed: EnterGage Videos now has a repeatable direct-hire pipeline for operations & ad roles, with clear timelines and hiring certainty.

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Why It Works:

Most agencies either outsource to cheap talent or overpay locally. Zabota bridges that gap by placing high-capability operators at mid-market rates, hired directly, with no ongoing markups, and backed by a 90-day guarantee. This model lets agency founders scale confidently without bloating payroll.