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Case Study

4 Key Hires from LATAM for E-commerce Email Agency (Saved $220k/Year)

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Video
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Ecommerce Email Marketing Agency
5 min
to read
4
Specialist successfully hired
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< 4
Week from start
to finish
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$220,000
Payroll saved (annualized)
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Video Review

Snapshot:

Business: E-commerce Email Marketing (Ryo Agency)
Roles Hired:
2x Account Managers, 2x Email Designers — sourced from LATAM
Objective:
Scale client capacity and email production without hiring bottlenecks or platform markups
Outcome:
4x direct hires placed in under 30 days; agency positioned for growth

The Problem:

Ryo Agency was scaling fast in the e-commerce email marketing space, but hiring became the bottleneck. Their previous staffing partner charged 40% markups on every hire. It took 2+ rounds just to find one candidate. Contract lock-ins prevented flexibility.

Drew Pfundstein, Co-Founder at Ryo Agency, was stuck: either pay inflated fees for mediocre talent, or spend weeks sourcing and vetting alone. Local U.S. hires at $60K–$80K per role would compress margins fast.

The goal: find 4x permanent, Klaviyo-fluent, timezone-aligned specialists: two Account Managers and two Email Designers, without platform markups or contract handcuffs.

The Strategy:

Zabota ran the Direct-Hire Sprint:

  1. Role & Team Pod Definition – We mapped the agency's needs: 2x Account Managers to own client communication, strategy calls, and retention; 2x Email Designers to increase campaign output, design quality, and execution speed across Klaviyo workflows.
  2. Geo Targeting (LATAM) – We sourced for strong English fluency, proven e-commerce and email marketing experience, Klaviyo proficiency, and U.S. time-zone overlap.
  3. Signal-Based Vetting – Beyond resumes: portfolio reviews for designers, client communication simulations for account managers, Klaviyo technical assessments, async work samples, and ownership signal testing through scenario responses.
  4. Direct Hire, Zero Markup – Ryo Agency hired all 4x specialists directly onto their payroll (no recurring platform fees, no buyout clauses, no percentage of wages), backed by our 90-day free replacement guarantee per hire.

The Hires:

Region: LATAM
Roles: 2x Account Managers, 2x Email Designers
Time-to-Hire: Less than 4 weeks (all 4 roles filled)
Model: Full-time, direct hires; no ongoing percentage of wages or platform fees

"Your ability to source quality candidates is 10x better. I'm hiring 2 candidates from Zabota in one round — with them (their previous staffing partner), it took 2+ rounds just to find a candidate. Overall, I'd pick Zabota every time."

Drew Pfundstein, Co-Founder at Ryo Agency
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Client Review
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Conclusion:

Results:

Payroll Efficiency: $220,000/year saved vs. equivalent U.S. hires or previous staffing partner's markup model, while maintaining professional-grade communication and e-commerce execution standards.

Client Capacity Expanded: Account Managers took ownership of client relationships and retention. Designers increased email output and campaign velocity. The agency could take on more clients.

Founder Leverage: Josh stepped out of day-to-day client communication and design review. Time reinvested into business development, strategic partnerships, and scaling agency operations.

Why It Works:

At Zabota, we place mid-market operators, not overpriced local hires.

By sourcing in LATAM and hiring direct, e-commerce agencies get senior, Klaviyo-fluent account managers and designers at sustainable compensation, with no platform fees eating into margins.

Want to Scale
While Saving Money?

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No middleman payroll fees
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Average hire time of 14 days
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Volume Discounts
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Frequently Asked Questions

Have more questions? Book a consultation call or reach out to our social media.
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1) How does Zabota help an e-commerce email agency hire Account Managers and Designers from LATAM?
2) Fastest way to hire Account Managers and Email Designers for Klaviyo agencies (LATAM)?
3) How does Zabota hire remote email marketing talent without platform markups or buyout fees?
4) Why choose Zabota's direct hire vs. staffing platforms with 40% markups for agency roles?
5) What compensation bands and savings can I achieve for LATAM email marketing teams?