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Business: Marketing Agency
Roles Hired: Account Manager
Objective: Hire a senior client-facing operator capable of owning strategy, client relationships, and team management to remove the founder from delivery.
Outcome: 1 direct hire placed. $46,000 saved annually versus a comparable U.S. hire while creating capacity for continued agency growth.

Shawn had built an agency with a small team and was scaling rapidly, opening up new lead channels. The bottleneck was the founder himself. He was still running strategy, meeting with clients, and managing the team, all while trying to grow. To keep that momentum, he needed to remove himself from delivery entirely and hand it to someone who could own it: client strategy, client relationships, and team management.
We sourced across e-commerce email marketing agencies and in-house brands, targeting operators with three to five years of experience in the niche, specifically people who had served as the main point of contact with clients. That last filter mattered: we weren’t looking for someone who’d worked behind the scenes, but someone who had already owned the client relationship directly and could step into that role from day one.
We placed an Account Manager based in Canada, saving Shawn $46,000 versus a comparable U.S. hire. He now has someone who owns the strategy, runs client meetings, and manages the team, which frees him to do what he was scaling toward: opening new lead channels and growing the agency instead of being stuck inside its delivery.
Agency founders often become the biggest bottleneck to growth.
When the founder owns strategy, client communication, and team management, every new client creates more complexity instead of more leverage. The solution isn't working harder — it's hiring someone capable of taking ownership. ⚡
By targeting experienced operators from e-commerce agencies and in-house brands, Zabota identified candidates who had already managed client relationships directly and could step into a leadership role immediately. 🚀
The result is an agency structure where strategy, delivery, and client management are no longer dependent on the founder, creating the capacity needed for sustainable growth. 📈

We identify the responsibilities that consume the founder's time and hire experienced operators who can take full ownership. This allows founders to focus on growth, sales, and strategic initiatives rather than day-to-day client work.
The client needed someone who could immediately manage relationships, lead meetings, and own strategy discussions. Candidates with direct client ownership experience require significantly less ramp-up time than those who have only worked behind the scenes.
We source from both agencies and in-house teams, focusing on professionals who have managed accounts, coordinated teams, and served as the primary point of contact for clients.
Canada provided access to highly qualified talent with strong cultural and business alignment while offering meaningful payroll savings compared to equivalent U.S.-based hires.
A strong Account Manager creates leverage. They own client relationships, coordinate delivery, manage internal teams, and keep projects moving forward, allowing founders to spend more time growing the business rather than operating it.