Breakout Creatives Leveled Up Outbound with B2B Specialist

Business:

Branding & Strategy Agency (serving startups & SaaS)

Role Hired:

Outbound Manager

Result:

Founder offloaded outbound strategy, gained time to focus on clients and growth

The Problem:

Ryan, the founder, was wearing every hat — including outbound.

List building, messaging, follow-up — all on him.

It drained hours every week and pulled focus from delivery.

Outbound was inconsistent, and growth felt random and reactive.

The Strategy:

Zabota placed Claudia — an experienced Outbound Manager with 5+ years in B2B sales, working with U.S.-based SaaS and startup clients.

She took full ownership of targeting, messaging, multi-touch campaigns, A/B testing, and pipeline metrics.

She plugged into the founder’s system and brought structure, process, and clear follow-through.

‍

Outbound became strategic and repeatable. Ryan stepped out of day-to-day outreach and now focuses on closing, creative, and client work. Growth is no longer guesswork — it’s predictable, targeted, and compounding.